Invitation to the European Addressable Media Initiative’s Virtual Summit

The European Addressable Media Initiative, led by Finecast, LiveRamp, Amobee, Comscore, Lotame, Magnite, Neustar, OneTrust and PubMatic, invites you to join a virtual Summit on the 13th October where we will present and discuss our recommendations to help European ad buyers and sellers position their businesses for the future.

To register and reserve your place at the Summit go to www.projectxinstitute.com/eami.

The European Addressable Media Initiative was established to develop practical recommendations to help advertisers, agencies and media owners navigate the fast-changing landscape as we move to privacy-first advertising and support the development of a positive and sustainable future for addressable media in Europe.

The Summit is the culmination of the Initiative’s extensive programme of industry engagement, supported by the Initiative Members, our Expert Advisory Group of senior industry executives and team of in-house experts.

In total, more than 100 executives in the UK, Germany, France, Italy and Spain have participated in Initiative events including interviews, roundtable discussions and seminars, providing a compelling set of perspectives and insights.

As well as presenting our recommendations and proposals, the Summit will include keynotes and panel discussions with leading experts on the key issues that will determine future of addressable media in Europe’s major advertising markets.

Our speakers and panellists include:

Ollie Shayer – Boots, Omni-Media Director
Kristian Claxton – Finecast, Managing Partner, Global Innovation
Hugh Stevens – LiveRamp, Head of Strategic Growth
Piper Heitzler – Amobee, Head of Growth, EMEA
Dora Michail-Clendinnen – The Ozone Project, Chief Strategy Officer
Emily Palmer – Independent advertising consultant
Fiona McKinnon – Independent consultant, ex GM Pangaea Alliance
James Aylett – Annalect, Chief Data Officer
Paul Goode - Comscore – SVP Strategic Partnerships
Chris Hogg – Lotame, Chief Revenue Officer
Pete Danks – Magnite, VP Product
Sam Shapiro-Kline – Neustar, Director of Growth
Jamie Molnar – OneTrust, Director, Product Marketing & Strategy
Ekkehardt Schlottbohm – PubMatic, VP Northern Europe
Dr. Daniel Knapp – IAB Europe, Chief Economist
Jamie West – Independent consultant, ex MD Sky Media

 

The Summit will take place on Thursday, 13th October between 3-5:30pm BST (1600-1830 CEST, 10am-12:30pm EDT) and attendance is free of charge for anyone working in the advertising industry. Everyone who attends will receive the Initiative’s report setting out our recommendations.

Previous
Previous

European Addressable Media Initiative issues report, setting out recommendations and calling for industry action to support the development of a sustainable addressable ecosystem.

Next
Next

Ad industry grapples with complexity & fragmentation of addressable media